Polar bears may have to live in cold climates, but you don’t.
Camels are built for the heat, people aren’t.
Harker was already an established brand within Madison. They didn’t need a visual to convey the message and get people to act.
Radio is efficient. Best yet, it’s a frequency builder. And Harker needed frequency to help remind Madisonians to get their homes serviced.
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Brand strategy isn’t something we do from time to time, it’s one of the cornerstones of our business. So we think about it a lot. learn more
We've been growing brands for a long time. You could be next. About LSB