At least once or twice a year we get inundated with people looking for a creative internship. Don’t get me wrong, this inundation is a good thing and we actively seek fresh meat … uh, I mean fresh energetic talent. Being located in a city that has a large university, I’m amazed at the quality of the resumes we see.
However, we turn away about 99% of our applicants.
It’s not because of the quality of their resumes, their work experience or the font they used. It’s because they don’t have a portfolio—a.k.a., a book.