health care, healthcare, healthcare advertising, healthcare branding, healthcare communications, on-demand healthcare
On-demand healthcare: How access and information are changing the game
brand, brand awareness, consumers, path to purchase, purchase
The Path to Purchase is Dead. Long Live the Path to Purchase.
brand, cooking, cooking habit, food marketing, food strategy, foodie, Millennials, Pinterest, recipe
Four Insights on Millennials’ Cooking Habits
Alexa, Amazon Echo, marketing, smart speakers, speaker, voice, voice marketing
Does Alexa own your brand?
Our Lady of Topo Chico, Topo Chico
Agency convinced its Topo Chico online church will attract “waves” of new biz
brand, branding, captivation, challenger brands, data mining, social listening
Are you a challenger brand, or just challenged?
ad agency, brand identity, branding, new clients, website development
Great Lakes selects LSB for branding work
advertising, creativity, Culture, positivity, strategy
A Case for Advertising Agency Culture
creative, creative internship, Culture, digital media, internship, public relations
In School vs. On the Job: Intern lessons from LSB
advertising, analytics, data insights, social content, strategy, tourism
Instagram data hacks: 3 ways to learn from Insta-images
SUBSCRIBE TO MONTHLY POST RECAP